MoneyOval ❚ Partnership & Advertising Standards
At MoneyOval, we are committed to delivering independent, credible, and insightful journalism that follows where money moves, where innovation sparks, and how markets shift globally. Advertising and sponsorships help expand our coverage, but never at the cost of editorial integrity. These standards outline our policies and expectations for all advertising and partnership engagements across our platform.
1. Core Principles
a. Editorial independence is non-negotiable. No advertising or sponsorship agreement may influence or interfere with MoneyOval’s editorial judgment or newsroom operations.
b. The editorial team does not participate in the creation, editing, or appearance of any advertisements or sponsored content.
c. Advertising must be clearly and visibly labeled as “Advertisement” or “Paid Promotion,” ensuring full separation from editorial content.
d. Advertisers are responsible for ensuring compliance with all relevant laws, regulatory standards, and industry guidelines.
e. Ads must not imply endorsement by MoneyOval or its editorial team. We reserve the right to refuse or remove any content that is misleading, unethical, or damaging to our reputation.
2. Display Advertising Standards
a. All display ads must adhere to MoneyOval’s technical, legal, and design specifications.
b. Advertisers must provide written confirmation of legal rights for any third-party content, trademarks, or visuals used in their ads.
c. Without written consent, advertisers may not use the MoneyOval brand name, logo, and trademarks in any form.
d. Display ads must not promote content that is discriminatory, inflammatory, illegal, or in violation of public decency standards.
e. Advertising related to high-risk financial products or speculative services may be subject to additional review or restrictions.
3. Sponsored Content Guidelines
a. Sponsored content must align with MoneyOval’s editorial values and is subject to internal approval before execution.
b. Sponsors may propose general themes or topics but cannot dictate, edit, or preview the final content.
c. Sponsored editorial content must meet the same journalistic standards as independently produced articles.
d. Content produced by MoneyOval’s commercial or branded content team will be clearly attributed and not associated with the editorial staff.
e. All sponsored content must carry appropriate disclaimers, such as “Sponsored by [Brand Name]” or “In Partnership With.”
4. Data Privacy & Tracking
a. All tracking technologies (cookies, beacons, pixels, etc.) require prior written approval before use on any MoneyOval platform.
b. Advertisers must comply with MoneyOval’s Privacy Policy and applicable data protection laws, including GDPR, CCPA, and others.
c. MoneyOval strictly prohibits bypassing user consent mechanisms or collecting sensitive data without explicit permission.
d. Contextual targeting is allowed, but advertisers may not serve ads alongside coverage directly involving their brand or entity.
e. Interest-based advertising must adhere to recognized privacy standards and include mechanisms for user consent and opt-out.
5. Labeling & Disclosure Requirements
a. Display ads must be visually distinct from all editorial elements on the platform.
b. Native ads must be clearly marked as “Advertisement” or “Paid Promotion” in a format that is immediately recognizable.
c. Sponsored editorial content must include visible disclosures such as
“This article was independently produced and supported by [Sponsor Name]. The sponsor had no editorial involvement.”
d. Content created by the content marketing or branded team must be attributed accordingly and not misrepresented as editorial content.
e. Sponsored events must include appropriate on-site and promotional disclosures clarifying sponsor involvement and editorial independence.
6. Restricted Advertising Categories
MoneyOval does not accept advertisements related to:
a. Tobacco or tobacco-related products
b. Firearms, weapons, or ammunition
c. Pornographic or sexually explicit content
d. Religious organizations or ideological advocacy
e. Get-rich-quick schemes or unregulated financial promotions
f. Unsubstantiated health or medical claims
g. Disinformation, conspiracy theories, or fake news sources
We retain full discretion to review, suspend, or permanently reject any advertising that may undermine our integrity or violate our values.
7. Policy Enforcement & Revisions
Periodically, we review and update these standards to align with evolving legal frameworks, industry practices, and platform policies.
b. All current and prospective advertisers are responsible for reviewing the most updated version of these guidelines prior to any campaign launch.
c. Violations of these policies may result in immediate removal of content and termination of the advertising agreement.
For advertising and sponsorship inquiries, please contact ads@moneyoval.com
MoneyOval reserves the right to refuse or remove any advertisement at its discretion. These guidelines ensure that advertising on MoneyOval remains ethical, transparent, and in line with our commitment to journalistic excellence.
